July 2014: Federal Trade Commission Green Guides

July 2014

Federal Trade Commission Green Guides

Many marketers make deceptive or untruthful claims of their product’s environmental attributes. A Federal Trade Commission representative will explain how their “Green Guides” are designed to ensure claims about carbon offsets, “green” certifications and seals, and renewable or recycled materials are valid.

Date: Tuesday July 15, 2014
Time: 1:30-2:45PM EST

Speaker:
Julia Solomon Ensor, Esq., Division of Enforcement, Bureau of Consumer Protection
Federal Trade Commission, Washington, D.C.

Topic Subject Matter – Product Environmental Claims and Verification, FTC Green Guides
Technical Complexity – Moderate